Milestone Brands is proud to partner with organizations both local to Austin and nation-wide.
Texas Athletics
Dulce Vida Tequila is proud to be an official sponsor of University of Texas Athletics, The University of Texas’ alumni association, the Texas Exes and Texas Performing Arts. This partnership allows Longhorn fans, alumni and fine arts patrons the opportunity to learn more about our wide variety of tequilas through various events within the community. This partnership is so special to us as it allows us to form a deeper connection with our consumers here in our home city of Austin, Texas. Hook Em!
Lee Brice
Empress 1908 Gin is ecstatic to be a sponsor at various creative industry events including New York Fashion Week, LA Fashion Week, Miami Swim Week, Miami Art Basel, Vegas Swim Week and the Rare Beauty Gala, including many more. The beautiful, eye-catching cocktails created with Empress Gin make for a perfect collaboration with their artistic atmosphere and attendees.
Sacramento Kings
Empress Gin and Dulce Vida Tequila are incredibly proud of the current three-year partnership with the Sacramento Kings and the Golden 1 Center. The signature “Light the Beam” cocktail made with Empress 1908 Indigo Gin and fresh lemonade is available along with other drink specials at bars and concessions. Both Empress and Dulce Vida are available in a variety of cocktail offerings at Kings home games and Golden 1 Center select events.
Fantasy Fest
Dulce Vida Tequila is a proud sponsor of Fantasy Fest, a 10-day “party in paradise for grown-ups” in Key West, Florida filled with costuming, parades, libations and excitement. Our partnership celebrates a shared commitment to creativity, freedom, and unforgettable experiences. At Dulce Vida, we craft our tequilas with authenticity and excellence, mirroring the vibrant energy and artistic expression of Fantasy Fest year after year.
Major League Pickleball
Dulce Vida is currently the official and exclusive tequila partner onsite at all Major League Pickleball (MLP) events through the 2024 season. With Dulce Vida being one of the fastest growing tequilas in the country, it only made sense to partner with the fastest growing sport in the U.S. Dulce Vida is an approachable brand for everyone and pickleball is a sport everyone can participate in!
Fashion and Art
Lee Brice, the country music star, is a shareholder and active ambassador for our brands here at Milestone. His music resonates deeply with the American spirit; like our brands, he embodies the essence of craftsmanship and tradition. Together, we celebrate authenticity, storytelling, and the joy of raising a glass with friends.